Imagine how interesting you could make a camping trip if you could make an espresso for your friends. That’s just the kind of guy Eugene Cleland is – he was the one who brought along his espresso machine to camp. For Eugene, making coffee is an art, from the choosing of the roast, to the making of the shot, the careful steaming of the milk, and finally, the art he creates with the foam. It is common for friends and family to gather at his home for a great coffee – many have told him he should open his own coffee shop. After much dreaming and consideration, that’s exactly what he did.
Eugene and his wife, Betty Jean, began the journey to entrepreneurship in 2016 when they enrolled for the Community Futures Entre-Corp Self Employment program. During that training, they had time to learn about business ownership, tackle the challenges in understanding business, develop their ideas, and create a viable business plan which would allow them to turn their passion into reality.
A year or so later, they are the proud owners of Medicine Hat’s newest coffeehouse, Café Verve.
Eugene and Betty Jean have carefully planned their space for live music and to support local artists on their gallery style walls. There is usually live music every Friday night. Local art continually changes and adorns their walls. Café Verve has already hosted many musicians and artists since they opened their doors May 5, 2017. They employ 4 full-time staff and 6 part-time staff.
They invite you to visit and enjoy the great service! http://www.cafeverve.ca/
Eugene and Betty Jean both shared that they are so thankful for their wonderful staff who work with them to make the cafe a reality - they emphasized that they could not have come this far without them.
Story by Elizabeth Blair